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Recruiting Strategies for Data Talent

Today’s marketing departments are increasingly relying on data to get things done, from effectively targeting the right customers in a campaign to improving data-driven decision making. Yet, one of the biggest challenges marketing managers—and managers across business units—cite is finding data talent.

Why Your Marketing Team Needs a Copy Editor

Proofreading and copyediting aren’t the sexiest parts of the marketing process—but they’re essential to delivering a great reader experience and building trust with your audience. Investing in the services of a copy editor can help you improve delivery along multiple fronts.